👋 Welcome back to The Roundup

This week we're covering: your 12 days of content strategy, the latest social media updates, trending content ideas. Let's jump in…

📰 In the news

Catch up on the latest social media updates and algorithm changes this week...

• Instagram testing an Early Access feature for Reels
• You can now reshare public Instagram Stories, even if you're not tagged
• Instagram officially launch algorithm controls​
• Threads makes it easier to re-share your saved and liked posts, adding a button to the composer
• TikTok is rolling out a Nearby Feed to display local content
• TikTok launches Shared Feed option, with combined stream of recommended content based on your shared interests.
• YouTube creators can now test multiple video titles
• Pinterest publishes 2026 trend predictions​
• Facebook are getting a redesign, with improvements being made to the Feed, search and navigation systems
• Facebook and Instagram will let European users see fewer personal ads
• Meta launch new hub to help get hijacked accounts back​
• Australia ban social media for under 16s
• Google redesign the video editor within the Photos app, with options for text, music and highlight reel templates

🔥 Trending ideas

• "Come on superman, say your stupid line" to share your most repeated advice or opinion (example)
• State of euphoria (example)
• Accomplishments cake (example)

💡 A quick win

I'm willing to bet everything has got 100 times busier for you this week. The last thing you want to do right now is stare at a blank cursor trying to "be creative".

Take the social media pressure off your plate. Your audience hasn't memorised your Instagram grid. They don't remember that brilliant post from last March.

So, open your Instagram insights. Find your top 12 performing posts from earlier this year. Tweak anything that is no longer relevant. And schedule them to auto-post over the coming weeks.

You could even make it a series: "The 12 Posts of [Your Brand]"

Let that go out over the holidays so you can finally wind down and switch off.

💭 This week at XOmisse

As you can see, I've decided to stick with Kit for another year. But I'm doing a big overhaul in the backend to get everything updated and organised.

It's been a fab week of catch-ups, including lunch with the bCreator team and drinks with the Blink Management team discussing 2026 plans.

I'm likely going to be a little quiet over the coming weeks while I prep some big things that will be launching in January!

Speak soon, Elaine XO

P.S. If you're itching to get your systems sorted for the new year.

I'm taking early bookings for my new done-for-you services launching in January. Perfect if you want to skip the tech paralysis and hit the ground running. Whether you need a website build, content strategy or your email marketing sorted.

Just reply with "READY" and I'll send you a sneak peek.

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​Elaine, 600 1st Ave, Ste 330 PMB 92768, Seattle, WA 98104-2246