You're good at what you do. Your clients love working with you. So why isn't Google sending more of them your way?
More often than not, it comes down to one thing: the words on your website don't match the words your clients are actually typing into Google.
This free workbook walks you through the exact exercise I use with clients to find that gap, and shows you the single most effective fix you can make today, no tech knowledge required.
Inside the Google Gap Audit:
- Why most creative websites are invisible on Google (and it's not what you think)
- A simple three-column worksheet to map the gap between your language and your client's
- The one homepage change that makes the biggest difference to your search visibility
- A formula for writing a clearer headline, even if you hate writing about yourself